Benefits of Press Releases in SEO

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Press releases prove to be useful when companies have to make important announcements or popularize their services or product. You can publicize news about your company on a single source and be assured that it will be circulated to various other sources online. Press releases are highly favorable when they are search engine optimized.

The Media Arena:

The virtual world or the Internet has increased the popularity of press releases. Even though newspapers are popular, their reach is limited. The Internet offers a larger audience for your news. Online journalists, bloggers and online business analysts act as key elements in distributing the news. However, sticking to one source for publication is not a healthy practice. The news has to be distributed to other online news publishers.

SEO Press Releases:

Optimizing a press release can be valuable as it will attract more traffic to your site. When you optimize a press release for a product launch or new partnerships or company achievement news, you can be sure that your site will get more online traffic. This is due to the proper use of keywords that leads to higher search engine visibility. Besides the use of keywords, getting the right amount of back links also attracts more traffic to your website. Higher visibility will in turn lead to higher ROI.

SEO optimized Press Releases have proven to be valuable for companies in the recent past. Acquiring press release services from a reputed and experienced SEO company will result in more online traffic and visibility and also a higher ranking on the search engine result page.

If you are interested in getting a press release written, there is good news for you! We are offering $50 off on our $149 Press Release Writing and Distribution Service on Facebook. You will be glad to know that even though 17th May is the last day of the offer, you can redeem your coupons till the 23rd of May, 2013.

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