SEO Step By Step Guide–39. Mistakes to be Avoided in Social Bookmarking

As seen in the previous post social bookmarking is certainly one of the best ways of promoting your website and getting permanent one-way links for your website. It also helps you promote your brand name. There are some common mistakes made by enthusiastic web masters in social bookmarking.

One of the mistakes to be avoided is the usage of software tools that will submit your bookmarking text to all possible social bookmarking sites in a single click. Though it can be time consuming to do all the bookmarking manually, it is more rewarding than using automated tools. Automated content submission is always frowned upon by Google and other major search engines. To you will be safe doing your social bookmarking manually. If you have a number of sites and if do not have the time to do all the social bookmarking yourself, you can hire a professional bookmarking company to handle the process for you. However, you must make sure that the company that you hire uses manual submissions.

Secondly, do not spam the social bookmarking sites with your marketing text. Always try to offer something useful to the online community. So that they will be prompted to link to your bookmarks. Moreover, by providing useful information, your brand value will also improve. At the same time, you must make sure that you do not offer incorrect information because as much as social bookmarking can boost your brand value, it can also affect your brand name if it is not done correctly.

It is becoming a common trend to add all possible social bookmarking icon to web pages. This is done to make it easy for people to tag your website if they find it useful. You just need to stop a moment before you load your page with all possible social bookmarking icons. There are over one hundred social bookmarking sites. It is not necessary to add all those buttons to your website and if you do like many people, you will certainly clutter your webpage and show how desperate you are for links. On the other hand, you can choose a few most popular buttons for your website.

Some webmasters will try to make other users tag your posts by rating or voting for the posts of other users in an indiscriminate way. It sounds like a nice idea but if you are in case trying to get attention by rating someone else’s post, make sure that you find relevant posts and not all odd posts that are not linked to your field in anyway.

Above all, be genuine and do not use excessive use of marketing language. Excessive use of marketing language is a sure way of keeping other users away from your posts. On the other hand, using well thought out headings or titles will invite more users.

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