Google Penalty Removal Service


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Company :

An online trading company's website that offers tips, tricks & helps customers to purchase stocks at right time and sell at best time was hit by Google penalty for link farming and other spamming issues. The reputation of the company was at stake. The company was looking for a sure shot to gain the lost glory.

Approach :

The company had assigned the SEO job to a third party which failed to follow the standards. Through over optimization and link creation through automation processes, Google noticed the suspicious behavior. Hence the website was blocked by Google from search results. It was a severe setback to its business as the traffic reduced drastically. The company was looking for best possible solution so that its brand image will not be destroyed.

Solution

We implemented best possible steps to resolve the issues faced by the website. These were the time tested and standard procedures so that there will not be any issues.

  • We had audited the website and identified the links pointing to the site. After going through the Analysis tools, we checked each and every link.
  • The links that were generated with popular, relevant and high page ranking websites were kept. Other links which did not generate in a progressive way were deleted.
  • We used the Google Webmaster Tool and checked all the links Google had detected from various sources and identified the irrelevant back-links.
  • The poor quality links were removed by implementing the manual and semi-automatic link removal tactics.
  • We compiled a disavow report for Google. The report disassociated the site from poor quality and damaging back-links.
  • After completing the above steps, a formal request was made to Google to reconsider the manual spam action taken against the site.
  • Most importantly, your website's credibility will be reinstated in Google's books.

Achievement :

The Website went through the Google scanner again. The website penalty was lifted as the algorithm and other procedures implemented by Google search engine did not find any unlawful back-links. The website got its glory again as the traffic picked up. There is steady increase in number of visitors. The number of relevant visitors also increased. There is great improvement is ranking. Client is very happy as there is no requirement to register a new website and switch over the operations to another site. It became possible to retain customers and the online reputation is not damaged.